Set Goals for Your Business as an Affiliate Marketer

Set Goals for Your Business as an Affiliate Marketer

Set Goals for Your Business as an Affiliate Marketer

When it comes to starting an online business, you must set goals for yourself and your business, and that includes those who want to be Affiliate Marketers. Setting goals for your business can mean the difference between success and failure, so don’t skip setting goals! They are absolutely vital to your success!

The best way to get started with setting goals for yourself and your business is to keep it simple but to also challenge yourself. Your goals will change as time goes on, but at the beginning of your journey you want to keep things simple. You want to make sure that you’re setting goals that you can realistically achieve so you get some “wins” in the beginning to give you confidence to push harder. If you fail over and over again your motivation will take a serious hit, and you will end up quitting before you even have a chance to succeed. Then you will join the many who cry “affiliate marketing is a joke and doesn’t work!”.

To get you started, let’s first talk about the “categories” your goals will fit into as an affiliate marketer.

Tip: Although not a requirement, you want to make sure you have some kind of analytics on your website from day 1. If you can’t measure your results, you won’t know if you meet some of your specific goals or not.

Income Goals – When you first get started, your income is going to be ridiculously small. It will take a while to get to the serious income, but once you reach one income goal, then set another one and repeat that process, you will see your efforts start to pay off and it will become easier and easier.

Traffic Goals – Traffic is something you are going to need to work on every single day for your website. If you’re not getting traffic, you will NOT be making any money, so you want to have goals related to getting traffic.

Content Goals – There are all kinds of goals you can set for content. From creating it, to how well it converts your readers into buyers, and everything in between.

Metric Goals – Your metrics will be shown to you through whatever analytics that you’re using on your website. You should always work to raise your metrics. Things like conversions, clicks, bounce rates, time on your site, etc. I use Google Analytics.

Productivity Goals – Focus and actually getting things done is one of the biggest problems that affiliate marketers face. You should have goals in place that help you to be productive and get all the various parts of your work completed.

Now having all these goals is great, but you need to get them down on paper. You can either go “old school” and write them down with pen and paper or you can go digital and put them in a Word document or some kind of spreadsheet, but you must have them somewhere that you’re constantly reminded of them. The old saying “out of sight, out of mind” is true and if you’re not constantly reminded of your goals you will forget about them.

The following are examples of goals to set when you are getting started with you affiliate website:

  1. Productivity Goal – A timeline for when you will have your website setup and ready for you to start creating content.
  2. Productivity Goal – Working on your business for X hours a day.
  3. Content Goal – The creation of X amount of posts per week.
  4. Traffic Goal – Getting X amount of visitors to your blog in a 30 day period.
  5. Income Goal – Make $100 in a 30 day period.

These are just examples; you can set any goals that you want, but you need some goals to get started to keep you focused and moving forward. Once you’ve gotten into the grove of things and you’ve gotten through the beginning stages of getting your website going, then your goals will change. They will get bigger and be more specific.

Now let’s look at some examples of goals you might set for your website as you start achieving success with your website:

  1. Content Goal – Update old content that is on your website.
  2. Traffic Goal – Consistently get X amount of visits to your website a month.
  3. Metric Goal – Increase the amount of time visitors spend on your website by X amount of time.
  4. Metric Goal – Decrease the bounce rate overall on your website.
  5. Income Goal – Consistently make $xx,xxx a month with your website.

There are so many more goals that you will have, and you’ll figure those out as you go. Your goals will show themselves naturally! It is very important that you are constantly setting goals, constantly working to achieve those goals, and setting new goals when you do achieve them. Don’t ever stop learning, getting better, or earning more money.

I recommend that you join some Facebook groups or forums on the topic of affiliate marketing and talk with others about goals that they set and how they’re achieving them. When you work with and learn from others, you’ll get more ideas for goals you can set and even achieve them quicker by seeing what other people are doing. Not only will you meet your goals, but you’ll be learning more too!

Most importantly, don’t be afraid to fail. Every fail is a learning experience and when you fail to meet your goals, step back and analyze why, and then set a new goal that you can achieve. After every failure you will be that much closer to success. Just don’t stop going after those goals!